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by doing business
Award winning online business simulations that allow participants to practice business skills through experiential learning.
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Business simulations that meet learning needs
With business simulations learners can practice business skills in a risk-free environment. Hubro’s business simulations are used globally to meet a range of learning needs. Have a look at how we can meet your educational needs with business simulations.
Universities and schools
Improve engagement and student learning outcomes with Hubro’s business simulations.
Educational solutionsCorporate training
Help employees improve specific skills with business simulations suited to your corporate training program.
Business solutionsPlay on your own
Run your own virtual business in our business simulation platform. Train your business acumen against robots.
Individual solutionsValuable learning experiences
Our simulations provide a smooth, fun and engaging way of learning business concepts. We’ve made no compromises, working closely with educators, subject matter experts, participants, and game designers to offer the best possible user-friendliness and value to the learner.
Modern and easy to use platform
Spend time reaching learning outcomes rather than understanding the tech.
Developed using proven learning science
Approved and recommended by field experts to ensure the best relevance to your learning needs
Get real-world practice
Understand business operations and decision-making better in a risk-free environment.


Customisable and flexible
Adapt to your schedule, add additional content and assess your participants.
Collaborative learning environment
Work in teams and develop relevant workplace skills in a business setting.
Fast onboarding process
We will get you started with your participants the same day.
Trusted by educators and professionals
Businesses, universities and schools on five continents use our business simulations to give learners practical business experience. Educators can create engaging learning experiences both physically and online that meet your specific learning needs.
Businesses, Universities and Schools
Users on the platform



Our Online Business Simulations
Choose one of our business simulation games, and set it up to fit your course’s schedule and learning goals.
Business Simulation
Run a production company in a group, in direct competition with other students. Manage production, investments, pricing and financing of a virtual company to get hands on experience.
Learning goals
- Decision making
- Product calculations
- Accounting and budgeting
- Investments
- Much more
Marketing Simulation
Analyze the market segments, develop your marketing mix and create a product that fits customer needs. Compete directly with other companies to grab the attention of the customers.
Learning goals
- Segmentation
- Marketing mix
- Market strategy
- Market analysis
- Much more
Finance Simulation
Find the best way to finance company investments, make impactful, long term decisions and develp the most valuable company while creating value for your shareholders.
Learning goals
- Investments
- Valuations
- Financing
- Capital structure
- Much more
Strategic Marketing Simulation
Develop your own restaurant brands, and launch them into the market according to your strategy. Choose where and how to promote your brands to appeal most effectively to your target segments.
Learning goals
- Strategic thinking
- Customer satisfaction
- Digital marketing
- Brand management
- Much more
Sustainable Business Simulation
The Hubro Sustainable Business simulation will give your learners an engaging learning experience that shows how sustainability intersects with financials, strategy and operations.
Learning goals
- Strategic thinking
- Environmental sustainability
- Social sustainability
- Financial sustainability
- Much more
Bespoke simulations
We create tailor-made simulations that fit your exact needs in addition to our standard products. Get in touch with us and we can discuss your simulation needs.
Contact usUpcoming events and activities
We host webinars, competitions and other events throughout the year, to engage both students and educators.

HUBROCHAMPIONSHIP
A global business simulation competition for highschool students.
Read about the competition
HUBROKONFERANSEN
A conference for educators in business, marketing and entrepreneurship.
Read about the conferenceThe business simulation blog
The latest posts from our blog for business simulations, remote learning and flipped classroom

Hubro highlights of 2022 and looking ahead to 2023
As we look forward to the Holiday’s and welcoming in a new year, we wanted to share the highlights of 2022 at Hubro.
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How NTNU weaved sustainability into their Business 101 course
"How do you make sustainability an integrated part of a course and not just a footnote?". We talked to Peter Berling from NTNU, as he found a way to weave sustainability into their Business 101 course.
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Why we need sustainability focused business simulations
Sustainability. Incorporating such an important real-world issue can be difficult, especially in an engaging way. We asked two educators to share why sustainability is so important in business education moving forward..
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